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Taste the Rainbow: The Superfood Latte Rundown

Over the past few years, you’ve probably noticed a steady increase in the amount of bright, colorful cafe drinks you see on the street and all over your Instagram, and it’s not just matcha green that’s taking over. With its bright green hue, matcha splashed on the cafe scene a few years ago around 2015 and is now a staple for many cafes. Lucky us, … Continue reading Taste the Rainbow: The Superfood Latte Rundown

Coffee for Care: 6 weeks, 100 donors, 3 local businesses, 3 hospitals and a lot of caffeine

For the past six weeks, we have been delivering coffees and pastries from cafes in our network to NYC hospitals on the frontline of the coronavirus crisis. This has been possible thanks to the overwhelming support of our community. We received over $2300 in donations from nearly 100 donors. This generosity has helped to bring business to our cafe partners, as well as caffeinate our … Continue reading Coffee for Care: 6 weeks, 100 donors, 3 local businesses, 3 hospitals and a lot of caffeine

An approachable (and profitable!) way to celebrate the holidays with your customers

The holidays always have a way of sneaking up and making it feel like our to-do lists are never ending. The thought of switching up your menu can feel daunting on top of everything else, but getting into the holiday spirit can do more for your business than you think! Continue reading An approachable (and profitable!) way to celebrate the holidays with your customers

Boston Coffee Shops You Can’t Miss During the SCA Expo

Heading to Beantown for the biggest industry event of the year? The CUPS team is attending this year’s Specialty Coffee Association expo, and you can be sure we won’t miss an opportunity to visit some of Boston’s best coffee shops. Here’s where to catch us throughout the weekend when we’re not hitting the conference floor, and where you should absolutely stop if you’re looking for … Continue reading Boston Coffee Shops You Can’t Miss During the SCA Expo

How Instagram Can Increase Your Coffee Shop Sales

Nowadays you can’t expect to have huge sales just because you know how to make good coffee. What consumers are looking for is more than just a product. They buy the whole package – your story, your brand and your online presence as well. They are looking for something unique and authentic. And one of the most powerful tools for that search is social media. … Continue reading How Instagram Can Increase Your Coffee Shop Sales

The Faces Behind Each Cup

As a young girl in Sontule, Nicaragua, Doña Lucia spent her days picking coffee from the mountainside. Upon returning home, she would help her mother care for her ten younger brothers and sisters. Finally, when she lay down to sleep at each day’s end, she dreamt.  Lucia dreamt of a better life for her family, of access to education and medicine for her community. Instead, … Continue reading The Faces Behind Each Cup

When Summer Sales are Slow: Fast Items to Upsell at Checkout

The dog days of summer can sometimes lead to sluggish revenue. You may have less customers walking in each day so to mitigate loss in sales you’ll likely want to consider how to increase each person’s spend. Fresh baked pastries and fresh fruit are a common go to but they are money down the drain when you toss the remaining products out at the end … Continue reading When Summer Sales are Slow: Fast Items to Upsell at Checkout